100. Coach Glassman

100. Coach Glassman

What do you think Ackerman is thinking here?

It’s episode 100 and we have the founder of CrossFit, Coach Greg Glassman on today’s show.  It was our goal to have Coach Glassman on our show and it was truly in Ackerman’s mind, an example of putting something out in the world and making it happen.

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Ackerman:
For allowing me to do that,. Actually, it's your.

Coach Greg Glassmas:
Crazy Cool and is that the new guy? It's going well.

Ackerman:
I think it took a couple years to get them back on track. The culture changed. I was gone and it took a couple of years, but I think they're getting there. I also think I sold at a time where a lot of Affiliates opened. So it impacted them to some extent there. And a lot of the members that I had kind of evacuated. But now they're getting there again. I don't think it's had over 500 members. At one point. So I don't think they are quite there, but they're doing well.

Russ:
It's never going to be as good as when you had it. Right?

Fern:
Back in back in the glory days.

Ackerman:
Is that because it was me or you know, I think the owner of the box dictates the culture. And my culture, especially back then was let's have a really good time and you can't explain that to somebody and you can't necessarily teach that and kind of goes along to. The one thing that I wanted to say so Fern and I have a podcast called Best Hour of Their Day and it's all about.

Coach Greg Glassmas:
I love it.

Ackerman:
You love the podcast? You're a big listener?

Coach Greg Glassmas:
No I get it thought I get it. I get the concept already. Well, I've been telling people we work with the best people in the community, the most proactive, the most exciting, the most successful in for what many of them is the best hour of their day.

Ackerman:
That's like.

Coach Greg Glassmas:
Couldn't ask for more than that. No to work with the people, we do it what is probably the highlight of the day and their in their lives are rich. It's not like the rest of it suck.

Fern:
Yeah,.

Coach Greg Glassmas:
It's just that this was it's very personal time for them. So I get it. What are you doing now? Are you got another box?

Ackerman:
I don't currently have another box. Fern and I both work on the seminar staff. So we've both put in over 200 seminars, you know, traveling the world. We Fern still owns a box.

Fern:
I still have I still have a gym in Virginia Beach.

Coach Greg Glassmas:
OK.

Ackerman:
And outside of that, our goal is just to help develop coaches, help develop.

Coach Greg Glassmas:
Great.

Ackerman:
Crossfit, trainers. So I learned in 2007 I left Crossfit, Torndos did my level one. You ran the whole thing. You were there and I would have run through that wall afterwards. I'm doing the zone. I'm doing paleo. This is the only way to go. Yoga's stupid. I know all this other stuff is stupid. Not that you said that. That's right. That's how I interpreted it. And then over the course of a few years, I realized this is bigger than that. And it's providing people the best hour of their day

Coach Greg Glassmas:
Jason was Eve T at that? That's seminar.

Ackerman:
She was.

Coach Greg Glassmas:
And Pat Sherwood?

Ackerman:
Pat Sherwood.

Coach Greg Glassmas:
And I know that I remember the sir. And it was raining.

Ackerman:
It was freezing cold in a warehouse in Toronto. And perhaps a little bit of a sad story the guy sat next to, I've found out recently passed away. His name is Barry Crossfit, Orange. Old old box. But I remember he got pulled up to do overheads. It didn't squat. You did jerk's against Nicole and Nicole demolished.

Coach Greg Glassmas:
What did he pass away from?

Ackerman:
I'm not sure someone could really just cross paths. And me told me about it.

Coach Greg Glassmas:
I have a story to tell about that, sir.

Ackerman:
I'd love to hear it?

Coach Greg Glassmas:
at the first break. There was a guy in a long kind of trench coat standing there, and he came walking up to me and said, Can i so something for ya? I just came to introduce myself. And it turned out he's the he's a pediatric cardiovascular surgeon. And his brother is a Young man was very well known to us that that join the American military and was in the Delta Force at the IT KAG. And we've worked with him and knew him very well with the brothers, couldn't be less alike. The cardiac surgeon, as you'd imagine from the Delta Force guy, he had all of the differences you'd expect to find. But the surgeon story was that they're doing a high risk emergency pediatric surgeon, newborns and their caseload had forever been. You couldn't do more than three of these surgeries a day and that his whole team was now averaging four to form a quarter per day. And it was Crossfit, was making a difference because you only do as many as your hands are steady, your vision's good, you're not cramping and fatiguing or you or you just don't get the same outcome if you're not the same surgeon. And so he says, I came here today to tell you that you're saving lives by us pediatric cardiovascular surgeons doing Crossfit,. And that was that stood out at that at that event.

Ackerman:
A lot stood out to me there. And it changed my life. The question I wanted to ask is I've learned somewhere along the line, hey, this is bigger than just fitness. I'm changing their lives by giving them that best hour. When in your journey, teaching others, coaching others, did you realize that and say this is bigger than they're getting below parallel? They're pushing their knees out, but they're actually living a better life. And I and I have a big role in that in it.

Coach Greg Glassmas:
I probably knew it for a long time, but I do remember very distinctly in 2012 or 2010, maybe it was eleven when Lorne opened up. Captain Crossfit,, I told her that if you were to take a new member and ask them to just put on an index card, that they're going to show no one ever what it would take, what what what would be the hallmarks of them being a better person. And anything's fair. Better dad, better lover, better golfer, better student. You know, it doesn't matter. You know, lower cholesterol, whatever it is, would make you better. Put that away, hide it in a book somewhere. Don't show anyone or think about it.

Coach Greg Glassmas:
And six months later, after you Crossfit,, go back and see how many of those things are better. And I don't think you can put anything down on the paper that wouldn't have been improved by doing what we're doing. And so what we're engaged in is, you know, and let me take another one. Look, I got to give Felipe credit again. This is his an odd win in a it's the turn of the century. So this would . So at least I've known for at least 20 years, but it too the at the hit the dawning of 2000. So it it was a January 1st, 2000 at about twelve 0 3. So we're three minutes into me, your new year. Felipe Conn sends me a message text and I'm sorry. An e-mail. He says he'd never really I don't think ever said anything nice to me before fundamentally. But what he says is.

Coach Greg Glassmas:
I'm not sure sitting here right now. If I'm alive because of your life's worth living, because of you. But either way, thanks. I just like. Wow. I mean, I'll take it. Hell, yes, it will. You're very welcome. And thank you for the kind words, sir. You know, but that's that's powerful.

Coach Greg Glassmas:
I mean, they're alive because you this from a guy that's got he's he's not He doesn't gosh, you know, but it was just his. That was his considered view. He was either alive or it was worth living because of Crossfit,. And so, yeah, I mean, it's, uh, it's really easy to talk about saving lives, but the improving on what you can't measure or really talk about, but there's no one that doesn't doesn't recognize that that's engaged in this.

Fern:
On that note, coach the. And you brought some there. There was a topic that came up in the Q&A, which I and I thought your answer to the question was pretty profound in my mind about. From a from a affiliate owner standpoint, in a coach's standpoint, a lot of people. Our fear, you know, they have this fear that people are scared of Crossfit, and you're. And your response was it's not not Crossfit, because you decided to do it smarter. Yeah. And that's a lot of why we started the podcast. And it's because what we're seeing it and I love to get both of your thoughts on this is is people are starting to get educated. And then but what they're doing is in some instances abandoning the brand and therefore perpetuating some of the negativity that has that has arisen around that. And I haven't heard it put. That's the sanctity. And I was like, yeah, that makes perfect sense. So what would you tell people? Can you elaborate on that a little bit as my is my kind of my question.

Coach Greg Glassmas:
You know, I don't know. Like, I want to go back to dear Tony Blauser again. You know, I like there's an outstanding probability is a very strong man. He's a very capable guy. You know, he's he's had great martial artist and he's a brilliant man, in fact. But it's exceedingly unlikely that he would ever end up under a barbell overhead in my gym. And I just I don't need a guy, Pressing, that this is your idea of your hands over your head. You know, we've got to we I'd I'd rather spend that time trying to stretch those arms out. Have you hanging. That's why I gave him to do it. Tom, hang from a bar. Till can't stand it anymore and get narrower and narrower and force your shoulders in your years because hanging from a bar, he looks like he can go overhead, you know, hanging from the pull-up bar. But if I can't if I can't check off the pre-requisites, we don't move forward under any circumstances. And that's not a hard thing for me to do. The terminology na. It's got to look right with TPVC.

Ackerman:
But you understand the challenge for some boxers owners. They would say s it? I can't do that because I'm going to lose these members.

Coach Greg Glassmas:
Yeah, yeah, I. And maybe I lost some people over that, but I don't think so. I don't know why.

Russ:
I had to promise you. You're definitely going to lose members if you let them progress the wrong way.

Ackerman:
They're gonna get hurt.

Russ:
They're gonna get hurt for sure.

Ackerman:
How do we teach box owners and coaches that they do need to take that step back? And, you know, you mentioned it earlier when you're saying, hey, people are jumping to sport, bypassing this whole hierarchy of nutrition, of metabolic conditioning, gymnastics.

Coach Greg Glassmas:
Jason you're asking me you're asking me to explain why it is when you get a D in Calculus 2, I'm telling you, do not take Calculus 3. I don't I don't have a lot of patience for the subject, really. But like you're doing it, it's not my fault.

Coach Greg Glassmas:
You know, you got. Yeah, you have. You didn't get to work for you. You're not you're not there. And I know Tony ignored my advice, by the way.

Ackerman:
You can tell. I know you look at his shoulders.

Coach Greg Glassmas:
Yeah. Well, you know, what's funny is he was dripping sweat with the PVC, just like, dude, you got a long ways to go and there's gonna be no shortcut. And so your success is going to depend on how much gumption you have for enduring the discomfort of trying to fix those fucking shoulders.

Fern:
And I find that to be the challenge a lot of times is trying to get and we see this at the level one and level twos and and sometimes our answer. Play sounds a little gray, but if the answer is you're gonna have to work harder and be smarter about progressing athletes do these sometimes not even more advance movements, sometimes into basic movements. And a lot of people don't even like the answer. But. But it's kind of what you're saying. Like there is no other answer.

Russ:
That's what Greg's saying about being a professional trainer. Because the thing about a profession is it can't be a cookie cutter approach. It has to be a professional looking at his particular client or group of clients and giving them specific treatments or approaches that work for them and that moment. And that can't be standardized the way a Taco Bell can.

Ackerman:
Yeah. And what would be the best way for it? You know, people leave their level one and we get hit up all the time fern and I and the entire staff. How do I get to that level? What do you tell them? Okay. Well, obviously, six months from now. Come back. Take your level two. We're going to evaluate you after that. Take your level three. What kind of what can a coach that leaves their level one fired up do to get to that point?

Coach Greg Glassmas:
I don't have easy answer for you and I and I don't think I have. I don't think I have more talents or capacity in that area than you do, young man. So, you know. Well,.

Fern:
You brought up something again in the talk that I was not aware of, which I but as soon as you said it, it made sense, which is the Web site. And a lot of you have questions about the Web site like the community at large. But when you described it as a B to B tool right now instead of a B to C tool. Now, I understood it. And now that gives me. More ammo to go back to the affiliate's and say that isn't that the site used to be for athletes and customers. This site is now for you to educate yourself to become a professional like Russ would say.

Coach Greg Glassmas:
Here's something I didn't explain today and it's that it's the tempo. And we're three on one off, of course. But days 1 and 3 are what we're calling essentials. And so there's good studies. There's bad studies, there's science education. We're publishing the studies in the original if it hits minor paywall, we're pulling it out, stealing it and giving it away. You know, where the where the science is shitty. We're explaining in the intro how it is that this thing has come to conclusions that aren't that aren't real.

Coach Greg Glassmas:
But then on that in-between day, what we call the at home day, where you see a living room set and where the meal video is, there is also in that section a mainstream media covering of a study that we've also included in its entirety somewhere else. And so I just think of my mom and I think of Nicole's mom. We laugh about Jews. We both have moms that ain't ever going to do a fucking thing. Hit it. Maya Nicoles encouragement and Nicole makes us so nuts over it. I quit thinking about that 20 years ago, but I'm 20 years older than Nicole at least. And so and so I've I've just given up on my mom a long time. I mean, I put my mom on a rower and she takes three pulls and she goes, I'm not going to do this all day. And I go. It's been 17, 18, 19 fucking seconds. No, it's not. And that's why we're at the counters counting. And she's telling me it's not saying 18, 19, 20, 21 seconds that she's done cause she's been on the rower too long. And I'm like, I would quit if you were to fucking call me like, I hate you. It's like unbelievable when Nicole has the same deal. I don't so I don't I don't know how you get past those people. You don't. But I've I've I would say I've not had trouble, you know, motivating and encouraging. I get excited by what people are doing. And I know what I was talking about either.

Ackerman:
I you take great pride in the site. It's obvious. And and I'll say.

Coach Greg Glassmas:
Oh on that on that day. My hope is that you could print things up and give them to people. And so, like I said, my mom is not going to read a peer reviewed study out of the American Journal of Clinical Endocrinology. But if the if the Houston Chronicle runs a piece, it says, hey, we're rethinking if red meat is bad for you or not, that she'll read. And so there's some great resources there. What I do is I bring the real study in for the doctor and give them the mainstream one and share the mainstream stuff. But I really liked having a hand out in the gym. And I made a pretty good point of keeping a printer full of of ink and had a nice stapler and I would print up enough copies to get me through a day.

Russ:
He'd tell you what books to read to you.

Coach Greg Glassmas:
Yeah, yeah, yeah. I've read it. We had resources for you. You know,.

Ackerman:
Is that where the journal came from?

Fern:
So you so you think gym owners should have those resources available to their members, meaning they should read stuff out?

Coach Greg Glassmas:
I would share.

Fern:
That in my. You know, we're coming up on 10 years at our affiliate next month. And that can be a really difficult conversation when somebody comes in there on statins. You know, obviously, we're not going to, you know, hop into the, you know, the Doctor lane, and that's not what we do. But having trying to have an educated conversation about that can be really difficult, because you're you're immediately combated by what my doctor said that have to be on this because of, you know, this is what we're getting. And we all know that a lot of that is in accurate.

Coach Greg Glassmas:
Yes.

Fern:
And it's trying to start to have that conversation can be really challenging for what we are told.

Coach Greg Glassmas:
We've told doctors, our medical committee, that we've we've resisted involvement with a lot of physicians because I'm afraid that someone dear to me would end up in their care and be told that they need to cut the fat out of their diet and get on statins. And so a big chunk of what we've done in this is networking and helping these doctors with the MDAL1. One is we are a bit we'll probably launch into October a physician referral network.

Coach Greg Glassmas:
And we're gonna be able to in every neighborhood, tell you where you might go out to a doctor. That's when you show up in your on steints. He's going to get off these fucking things. And then it's not our burden, but it is a problem. And you would be a fool to tell somebody get off their stands, you know, directly.

Coach Greg Glassmas:
We were in DC and. And. A politician said at the end of our meal,.

Russ:
No names, please Greg.

Coach Greg Glassmas:
I know. Are or even what? Well, over a politician's said to a great meeting. Glad you're here. Thank you. And this occupation licensors thing is just an abomination. And because you're getting a shit ton of e-mails, and declaring an abomination, that was all he needed. You didn't care before you got the emails about the abomination. But after you got thousands of e-mails, you really cared. And he says, ya know, here we are to point the end of the discussion. He goes in and the way the law works, he's telling me I can't legally ask for a donation here. Any office that would be against law. I'm not going to break the law. But if outside the office, if you or you wanted to talk to either car or Joe or Bob and they're all raising their hands, know they could take you up and just go out in the hall. We could do the same. You know, like you just asked for a donation and we went out in all we made a donation to the legal the legal maximum to he and his colleagues. And so that we could navigate the town better fuck.

Coach Greg Glassmas:
It couldn't be worse. So on stands, when I've get in front of a crowd like for these for, I got hit the other night. I'm on a steina. You think I should get off it? Yeah. Cameras rolling and shit. I'm like, fuck, I can't tell you to get off your stat. Okay? I can't. But you know, and so I'm going to start this thing next time. Look, as far as I'm concerned, whatever drug you're on, you ought to be doing everything You can to get the fuck off it, whatever it is. And know if you've taken some pill that keeps your heart beating. Well, for God sakes, don't stop that one. But as far as I'm concerned, is everyone's overmedicated. And if you're on an anti-hypertensive and we start working out here and you start eating right, you're gonna be dangerously overmedicated in short order. And so read between the lines and don't ask the question, because you know what I think and I just not allowed to tell you. So it's kind of like the campaign cut.

Ackerman:
You can leave a donation outside.

Coach Greg Glassmas:
That's right. That's right. So but then when you're.

Fern:
Drop in in a jar hah

Coach Greg Glassmas:
I can't tell you to quit. It's that I could get in trouble for that, you know? But if you were my mom or my dad, I'd insist you get off the fuckin stands. And then I just did it for your right, fern you. You got to be careful. And you worried they're gonna go back to the doctor and the doctor is going to say, you don't know what the fuck you're talking about. But one of the things we can do is start to look at like the crest or literature and point out that this 38 percent to 42 percent improvement. I don't remember. Yeah, it was it was MO that remembered Crest or forty 42 percent. That was that was a change in the in the relative risk, not the absolute risk.

Coach Greg Glassmas:
And it was it's a it's a parlor game. It's a sleight of hand. There was that that is not the justification for for taking a pill because of a change in the relative risk. The things that happen very rarely. It does not mean much to reduce the chance of it by 42 percent. It's it's an extreme rare.

Russ:
It might be the difference between point one, one or point one two percent.

Coach Greg Glassmas:
And what it ends up to is all that talk it the health coverage. Yeah, that's powerful stuff. Yeah. And the guys that run it, there's no rejoinder to that. No one's rebutting it. No one comes out from Crestor and Gaza. Yeah, you're right. You know, they just pretend like it wasn't said.

Fern:
On that note as we continue.

Coach Greg Glassmas:
The other thing is there is the idea of the statens is the belief is that is playing a dilatory or fat is. Is that it just to class was rising cholesterol levels. There is no evidence for that. And to put further on. Furthermore. Cholesterol may contribute to plaques, but plaques contribution to cardiovascular disease, it may be that this that plaque causes heart disease the same way that a plaster cast causes a broken arm. Not at all. It's the arteries attempt to to repair itself from the inside because it's dead on the outside and it's about to rupture. And the evidence for that is compelling, compelling. And it's the face of a sorum. They have a reduced blood flow. And so the the it's always at these high pressure nodes, these terms. And in places of remarkable pressure, where were accidents or. Ah, ah, ah. Typical to occur that we see these thick, thick plaques and it's casting something that isn't doing well on the other side at all. And so is it ideal? No. Is it's pathological? Yes.

Coach Greg Glassmas:
But it's probably better than having a artery split wide open.

Fern:
From an affiliate standpoint as we as we continue to have these conversations and kind of pull the curtain back on a lot of that stuff. Where do you what's your vision for affiliate's? And at the 20 year plus gathering, like what do affiliates need to address in order to be, you know, be seen as a as a center for health versus a center for elite fitness as a kind of has in the past?

Coach Greg Glassmas:
I really like this idea of someone points to the epidemiological surveys, kind of study you and you go, listen, this isn't science and here's the problems with it. You just need to have that kind of confidence. Yeah, look, you need to look at the absolute risk, not the relative risk. I'm reading Theodore Dalrymple right now, the physician writer, and he says his family is riddled with colon cancer. He's 78 and he hasn't had a call endoscopy.

Coach Greg Glassmas:
He says and I search the literature looking for reasons not to have a call and ask AP. And he goes and I just found a study recently and it had a 22 percent decrease in in in mortality with a with a colon ask appear some damn thing. And he said that they were showing the relative risk, not the absolute risk in me. And you start off by saying that the greatest of the medical physician writers was Sir Arthur CONAN Doyle, the physician that wrote Sherlock Holmes.

Coach Greg Glassmas:
And he said that in one of the episodes he talks about the dog that didn't bark. And there was a case where the dog didn't bark and it would. And so that suggests that the dog might have known the killer. Right. And in the general takeaway was that often the dog that doesn't bark says more than the one that does. And Dalrymple's read on that is that this is allegorical. For if there's an obvious question that should be asked that isn't being answered.

Coach Greg Glassmas:
Then you can assume what's wrong. And he says the need to see the difference in absolute risk is so compelling that the fact that it's not there is all the evidence he needs for this is a scam. There's a reason you weren't shown that. And it's a dog that doesn't bark. And he says so I found in this study that says there's an increased risk of of of death without a call and ask if he uses it to interpret just the other, because it wouldn't give the figures an absolute risk or he could see the difference. I like that this isn't a lot different than you got your hand behind your back in a cop stone. You wants to see your fucking hand. You know, at some point if you don't show the hand, you're gonna get shot because the assumption becomes that there's a gun behind your back. Right. I like that. I get that idea. Then, you know, this is like my old man on propositions like he goes, I'm voting no on all of them.

Coach Greg Glassmas:
And I go, Why? Because because they haven't explained it to me. He says, it's not up to me to fuckin figure out what your propositions about you to bring the goods to me, put it in language that I'm not confused and they're not. And then I'm gonna vote for it. But otherwise, no. And I I understand that we don't have the time or resources to, you know, so I'm just dismissive of all this shit until they can do a better job of it. And there's so much we can do. There's so much we can do.

Ackerman:
Yeah, I love it. And I think that's what's going to allow affiliate's to be here in 20 years.

Coach Greg Glassmas:
I am. We're going to. You're going to love our modern science in the scientific method. Of course, that is something that is desperately needed.

Fern:
When are you Teaching, I think. Did you guys announce that at the Games recently that you were putting that together?

Coach Greg Glassmas:
Yeah. We've been talking about. Yeah, yeah. Yeah, I'm looking forward to that. Yeah.

Ackerman:
When should we expect it?

Coach Greg Glassmas:
In 2020?

Ackerman:
2020? Yeah, we will. We will be signing up for it.

Coach Greg Glassmas:
I'll have you come in on a test run.

Ackerman:
We'd love it.

Fern:
I'd be happy too.

Ackerman:
I will gladly failed that test.

Fern:
And thanks, coach.

Coach Greg Glassmas:
Thanks. Thank you.

Russ:
Thank you.

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