CrossFit Affiliate Owners Could Get Up to $6,600 for Their Gym During the CrossFit Games

Jul 17, 2026

For most of the year, running a CrossFit Affiliate is a grind. Payroll, retention, coaching schedules, and trying to grow your business. The CrossFit Games are one of the few weeks Affiliate Owners get to step out of all that and remember why they signed the Affiliate agreement in the first place.

This year, Best Hour of Their Day wants that feeling to last longer than a week. The education and mentorship group, run by longtime Affiliate Owners and CrossFit Seminar Staff members, has announced the 2026 Games Growth Package. Here's what an Affiliate Owner could walk away with.

One Affiliate Owner on-site at the Games in San Jose will win a raffle for $4,500 toward a full year of Affiliate dues, paid in full.

And any Affiliate Owner can get $1,100 toward a CrossFit credential and $1,000 of Rogue equipment for their gym.

Between the raffle and the credits, one Affiliate Owner could walk away with as much as $6,600 toward their business. It's the most the group has ever offered, and it only runs through August 28th.

Why go this big

The equipment won't fix your business. Neither will another credential. They're useful, but they aren't what keeps a gym from growing.

What holds most Affiliate Owners back is not knowing what to work on next.

The list of things you could focus on never ends. More leads. Better retention. Higher rates. Stronger Coaches. Cleaner systems. Most Owners pick one, put everything into it, and hope they picked right. A lot of the time they didn't, because the problem they think they have turns out to be a symptom of a different one underneath.

There's never been a better time to be an Affiliate Owner. It's also never been harder. 

Over the past several months, our team rebuilt our mentorship program and launched Affiliate University OS.

Rather than hand an Owner another to-do list, it works to surface the single most important move for their specific business right now, and puts the rest of the support behind finding it and fixing it.

Plus you now get more Coaches watching the business instead of one. Accountability doesn't depend on the Owner remembering to check in. And instead of guessing whether last month's plan worked, an Owner can see where the gym actually stands.

You work too hard to keep struggling to build your Affiliate.

This is how we help you build the gym you dreamed of when you started.

How to claim the giveaways

You can enter to win $4,500 for Affiliate dues on-site at the Games. Find us in San Jose at the CrossFit Owner’s and Coaches Conference of the Affiliate Lounge to enter.

The $1,100 credential credit and the $1,000 Rogue equipment gift card go to any Affiliate Owner who enrolls in Affiliate University before the window closes on Friday, August 28.

If you've been thinking about working with us, this is the best chance we've offered to get started. Book an intro call, and we'll walk you through the Games Growth Package, Affiliate University OS, and how to build the gym you deserve.

CLICK HERE TO BOOK YOUR CALL

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Want to learn more about Affiliate University? Click here.

ABOUT THE HOSTS

Jason Ackerman, CF-L4, and Jason Fernandez, CF-L3, are Affiliate Owners and CrossFit Seminar Staff Members dedicated to the pursuit of helping Affiliate Owners and Coaches alike become the best in the world at what they do.

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